Daily Festival Management
Your festival is live - now let's keep it running smoothly. This guide covers everything you need for day-to-day operations and keeping your audience engaged.
Lineup Management
Headliner Setup
Your headliners are the stars of your festival. Here's how to make them shine:
Text vs Image Options:
- Text only: Clean, simple, loads fast
- With images: More engaging, 4x higher favorite rates
- Recommended: Use high-quality images (500x500px) for top 5-10 artists
Best practices:
- Order by importance - Your biggest names should appear first
- Consistent image quality - Mixed quality looks unprofessional
- Artist bios - 1-2 sentences, focus on why they're exciting
Stage Organization
Importance Ordering: Stages are displayed in order of importance. Your main stage should be first, smaller stages last.
To reorder stages:
- Go to "Schedule Management" → "Stages"
- Drag and drop to reorder
- Most important = leftmost column in user view
Stage naming tips:
- Keep names short: "Main Stage" not "The Epic Main Festival Stage Experience"
- Use familiar terms: "East Stage" vs "Cosmic Consciousness Arena"
- Be consistent: If one is "Stage", make them all "Stage"
Artist Scheduling
Day and Time Slots:
- Navigate to "Schedule Management"
- Drag artists from lineup to time slots
- Conflict detection: System warns if artists overlap
- Buffer time: Build in 15-30 minutes between acts
Pro scheduling tips:
- Popular times fill first: Schedule major acts during peak hours
- Genre flow: Consider how artists complement each other
- Bathroom breaks: Leave gaps during less popular acts
Adding Non-Music Activities
Don't forget about the full festival experience:
What to include:
- Food vendors and timing
- Art installations and locations
- Workshops and experiences
- Meet & greets
- Merch booths
How to add:
- Go to "Lineup Management" → "Add Activity"
- Select "Non-Music Activity"
- Add location, timing, and description
Quick Edit Tips
Bulk Operations:
- CSV Upload: Upload entire lineups at once
- Copy from last year: Duplicate previous festival as starting point
- Quick stage assign: Select multiple artists, assign to stage
- Time adjustments: Select multiple slots, shift all by X minutes
Emergency changes:
- Artist cancellation: Mark as "CANCELLED" - users get notified
- Time changes: System asks if you want to notify users
- New additions: Mark as "JUST ADDED" for visibility
Notification System
Your direct line to festival-goers. Use it wisely.
Notification Types
Updates: Schedule changes, new artist announcements
- When to use: Any factual change to the festival
- Tone: Informative and clear
- Example: "🚨 Headliner moved from 9pm to 10pm on Main Stage"
Alerts: Weather, safety, urgent information
- When to use: Time-sensitive information users NEED to know
- Tone: Urgent but not panic-inducing
- Example: "⛈️ Heavy rain expected 6-8pm. Main Stage shows moved to covered area"
Marketing: Hype-building, discovery, engagement
- When to use: Build excitement, promote undercard artists
- Tone: Fun and energetic
- Example: "🔥 Don't miss [Artist] at 3pm - their new single has 10M streams!"
Best Times to Send
Data-backed recommendations:
- 9-11am: Highest open rates (people planning their day)
- 12-2pm: Good for urgent updates (lunch break checks)
- 6-8pm: Best for marketing/hype (getting ready to party)
- Avoid 11pm-8am: Unless it's truly urgent
Day-specific tips:
- Week before: Schedule reminders, lineup highlights
- Day of: Updates only - people are busy
- During festival: Only send what's truly needed
Rich Notifications
Adding Images: Make your notifications pop with visuals:
- Go to "Notifications" → "Create New"
- Upload image (1200x630px recommended)
- Image best practices:
- Artist photos for lineup announcements
- Festival branding for general updates
- Weather graphics for alerts
- Keep text overlay minimal
Message formatting:
- Emojis: Use sparingly, 1-2 max
- Length: Under 100 characters for best display
- Call to action: "Check your schedule", "Head to Main Stage now"
Scheduling Ahead
Plan Your Communication:
- Create a notification calendar pre-festival
- Schedule common updates in advance
- Save drafts for likely scenarios (rain, delays)
- Leave room for spontaneous announcements
Pre-written templates:
- Artist stage time changes
- Weather updates
- Traffic/transportation alerts
- Food vendor highlights
- After-party announcements
Notification History
Track what you've sent:
- Open rates: See what resonates with your audience
- Peak engagement times: Learn when your audience is most active
- Message performance: Which types get best response
- Frequency analysis: Avoid notification fatigue
Analytics available (Epic+ plans):
- Open rates by time of day
- Engagement by notification type
- User notification preferences
- Opt-out tracking
Team Management
Adding Staff Members
Tier limits:
- Starter: 2 team members
- Epic: 5 team members
- Legendary: Unlimited
How to add:
- Go to "Team Management" → "Add Member"
- Enter their Festivawl username (they must have an account)
- Set permission level
- They'll get an email invitation
Username-Based Access
Team members need existing Festivawl accounts:
- Why: Ensures they understand the platform from user perspective
- Sign up: Free at festivawl.com
- Username format: Usually @username format
Permissions Overview
Admin: Full access to everything
- Edit festival details
- Manage team members
- Send notifications
- Access analytics
- Publish/unpublish festival
Editor: Content management only
- Edit lineup and schedule
- Update festival information
- Send notifications
- Cannot add/remove team members
Viewer: Read-only access
- View all festival data
- Access analytics (if available)
- Cannot make changes
Removing Team Members
When to remove:
- Staff no longer with organization
- Seasonal workers post-festival
- Security concerns
How to remove:
- "Team Management" → find member
- Click "Remove Access"
- They lose access immediately
- No notification sent to removed member
Best Practices for Teams
Role distribution:
- 1 Admin: Usually festival director/owner
- 2-3 Editors: Marketing, artist relations, operations
- Viewers: Volunteers, temporary staff
Communication:
- Slack/Discord: Use for team coordination
- Festivawl comments: Use built-in notes for festival-specific communication
- Change log: System tracks who made what changes
Security:
- Regular audits: Review team access monthly
- Strong passwords: Encourage team 2FA
- Limit admins: Only give admin to essential staff
- Remove promptly: Don't let access linger post-event
Content Updates
Updating Festival Information
What can be updated live:
- Festival description
- Dates (with user notification)
- Location details
- Social media links
- Contact information
What requires republishing:
- Festival name
- Major branding changes
- Complete lineup overhauls
Map Management
Adding venue maps:
- "Festival Settings" → "Maps"
- Upload venue layout (PNG/JPG)
- Recommended size: 1920x1080px
- Mark key locations: stages, bathrooms, food, exits
Interactive features:
- Clickable stage locations
- Filter by activity type
- Accessibility information
Partner Logo Setup
Adding sponsors (Epic+ only):
- "Partners" → "Add Partner"
- Upload logo (300x300px, transparent background)
- Set importance order
- Add partner website link
Display options:
- Grid layout on festival page
- Footer placement
- Sponsor story highlights
Schedule Changes
During the festival:
- Make changes in "Schedule Management"
- System asks: "Notify users of this change?"
- Auto-generated message: "Schedule Update: [Artist] moved to [new time/stage]"
- Custom message: Write your own notification
Best practices:
- Batch changes: Make multiple changes, then notify once
- Clear communication: Explain why if possible
- Alternative options: Suggest similar artists if major act cancels
Emergency Updates
For urgent situations:
- Priority notifications: Use alert-type, sends immediately
- Multiple channels: Also update social media, website
- Clear instructions: Tell users what to do
- Follow up: Send all-clear when situation resolves
Emergency templates:
- Weather delays
- Security situations
- Medical emergencies
- Evacuation procedures
- Transportation issues
For real emergencies, always contact local authorities first. Festivawl notifications are supplementary communication, not primary emergency response.
Daily Operations Checklist
Morning (Festival Days):
- Check weather forecast
- Review day's schedule
- Send daily lineup highlight
- Check for overnight artist/schedule changes
Midday:
- Monitor social media mentions
- Update any schedule changes
- Check notification engagement
- Coordinate with on-site team
Evening:
- Send tomorrow's preview (if multi-day)
- Thank attendees for great day
- Note any issues for tomorrow
- Update schedule for next day
Post-Festival:
- Send thank you notification
- Archive festival content
- Review analytics for insights
- Plan for next year
The best festival organizers make updates feel like part of the experience, not interruptions. Keep communication positive, timely, and helpful - your attendees will appreciate the transparency.